By now you are probably familiar with the demands of 89-year-old Christian radio host, Harold Camping, the massive earthquake, the earth would at 6pm on 21 Mai says strike 2011 marks the beginning of Armageddon and only true believers would be brought to heaven. Now, 21 May come and gone, and we are still here.

As you imagine, many critics are now mocking Mr. Camping, his followers, his prediction and all the money he spent on advertising and marketing campaign on this Billboards throughout the country. Now I'm no closer to my prediction of his or what he believes. Although I personally do not believe, 21 May would be the end of the world I with someone to say what he or she accept as truth, I am. So, what has that have anything to do with small businesses?

It's called outrageous Marketing.

Think about the claim and the marketing campaign, "Judgement Day 21 May." Even if the request can so ridiculous, it always still have your attention and the attention of most of America have been dismissed. In fact, when I first saw 3 people with signs on local traffic light near my Office with the words: Judgement Day 21 May, "she began my attention and the attention of almost every car around me. In fact, several cars stopped and asked for literature to read .. Now it has done for shock value or has really believe Mr. Camping?

We will never know, but it may be that Mr. Camping has the last laugh when his family in California-based Radio Network is now known by most of America.

So the next time you together a marketing campaign away from the mundane, over-used buzzwords and think of something that really caught the attention of your target market.

Start by creating a really effective headline, you know the attention of your prospect to catch. If you think this catchy headline, think, discover powerful action verbs such as, detect, reveal slash to get to uncover.

As an example, 'Find out how your marketing costs by 75% While Increasing Your Sales Slash by 350%. "As an entrepreneur, who certainly caught my attention. Of course you'll would want to make sure that you back up any claims you make.

So whether you think these 89-year-old prophet or not, you should certainly appreciate knowing the power of its marketing campaign.

Mark Luterman is considered by his peers and many businesses around the country to be one of the most UNIQUE entrepreneurs in the industry. His distinctive methods, and techniques create millions of dollars of profits for himself and for the selected companies he chooses to advise.

He is referred to as “The Small Biz Secret Weapon” as many of his most successful clients and prominent accounting and consulting firms sneak him “in the back door”, get his advice and guidance, and then go back to their clients with it.

Persecution of Believers Escalates Worldwide – November 15, 2010

The Gospel of Mary of Magdala: Jesus and the First Woman Apostle $8.99 Lost for more than fifteen hundred years, the Gospel of Mary is the only existing early Christian gospel written in the name of a woman. Karen L. King tells the story of the recovery of this remarkable gospel and offers a new translation. This brief narrative presents a radical interpretation of Jesus’ teachings as a path to inner spiritual knowledge. It rejects his suffering and death as a path t…

Who Wrote the New Testament?: The Making of the Christian Myth $8.83 The Making of the Christian Myth Commencing in mid February 2004, SBS TV (Australia) will run a two–part documentary based on this title. In this groundbreaking and controversial book, Burton Mack brilliantly exposes how the Gospels are fictional mythologies created by different communities for various purposes and are only distantly related to the actual historical Jesus. Mack‘s innova…

Books and Readers in the Early Church: A History of Early Christian Texts $18.60 This fascinating and lively book provides the first comprehensive discussion of the production, circulation, and use of books in early Christianity. It explores the extent of literacy in early Christian communities; the relation in the early church between oral tradition and written materials; the physical form of early Christian books; how books were produced, transcribed, published, duplicated, …

Christian Literature $71.98 This anthology of Christian literature gathers together writings drawn from 2000 years of Christian history.

Music in Early Christian Literature $42 “This book provides a collection of some 400 passages on music from early Christian literature – New Testament to c. 450 AD – newly translated from the original Greek, Latin, and Syriac. As there are no musical sources of the period, music historians must rely upon remarks about music in literary sources to gain some knowledge of early Christian liturgical music. This volume makes a large and representative collection of the material conveniently available. The passages are arranged chronologically and regionally in eleven chapters with brief commentary. An introduction sets out the major subjects and themes of the original source material.”

The Christian Imagination: The Practice of Faith in Literature and Writing $22.99 “”The Christian Imagination” brings together in a single source the best that has been written about the relationship between literature and the Christian faith. This anthology covers all of the major topics that fall within this subject and includes essays and excerpts from fifty authors, including C.S. Lewis, Flannery O’Connor, Dorothy Sayers, and Frederick Buechner.”

Early Christian Greek and Latin Literature: A Literary History $99.99 “Early Christian writings form a body of literature that has shaped Western culture as a whole, as Enrico Norelli and Claudio Moreschini demonstrate in this comprehensive book. The first six centuries of Christian experience impacted art and developed a philosophy that faced opposition, resolved internal conflicts, transposed itself into medieval civilization, and continues to influence culture today. Available for the first time in English, Early Christian Greek and Latin Literature highlights the special character of the gospel message, the nucleus of every Christian literary form. The earliest Christian works from the first through the fourth centuries are presented along with respected contemporary writings in the first volume. The second volume moves to the Golden Age of Christian literature. The major personalities of the time–Ambrose, Jerome, Augustine, all writers of the highest rank–are matched with Greek-speaking authors such as Athanasius, the Cappadocians, and John Chrysostom, thinkers to whom present-day Christians turn once again for spiritual direction. This two-volume edition organizes the material in chronological order. Each segment’s detailed discussion concludes with an up-to-date bibliography. It also includes a general bibliography and each volume includes an index of authors and anonymous works. Specialists in classics and medieval studies as well as general theologians, art historians, archaeologists, and other students of culture will find in this work an in-depth survey, quality scholarship, and an original approach.”

Augustine and Literature $93 “The influence of Christianity on literature has been great throughout history, as has been the influence of the great Christian Augustine. Augustine and Literature explores Augustine’s influence on literature from the Middle Ages to the present day and discusses the implications of expressing Augustine’s religious themes both in literature and in more directly theological works.”

The Encyclopedia of Christian Literature $115 The written word is one of the defining elements of Christian experience. As vigorous in the 1st century as it is in the 21st, Christian literature has had a significant function in history, and teachers and students need to be reminded of this powerful literary legacy. Covering 2,000 years, The Encyclopedia of Christian Literature is the first encyclopedia devoted to Christian writers and books. In addition to an overview of the Christian literature, this two-volume set also includes 40 essays on the principal genres of Christian literature and more than 400 bio-bibliographical essays describing the principal writers and their works. These essays examine the evolution of Christian thought as reflected in the literature of every age. The companionvolume also features bibliographies, an index, a timeline of Christian Literature, and a list of the greatest Christian authors. The encyclopedia will appeal not only to scholars and Christian evangelicals, but students and teachers in seminaries and theological schools, as well as to the growing body of Christian readers and bibliophiles.

Ultimate Things: An Introduction to Jewish and Christian Apocalyptic Literature $24.99 “Carey presents an introduction to the elements of apocalyptic discourse in the Hebrew Bible, the intertestamental texts of the Apocrypha and Pseudepigrapha, and the Jewish and Christian apocalyptic texts. He seeks to help modern readers perplexed by the rampant and somewhat outrageous depiction and interpretation of apocalyptic literature to see apocalyptic discourse as a flexible set of resources that early Jews and Christians could employ for a variety of persuasive tasks. Examining each of the literary works that exhibit apocalyptic discourse, Carey briefly introduces the date and language of each text and shows its basic contents. He examines the particular topics and purposes of the work and concludes by showing a way to read particular examples of apocalyptic discourse as a whole in its own setting with its own purposes.”

Literature and Theology $11.99 “A highly engaging essay on the major concerns and questions regarding literature and theology”

Windows to the World: Literature in Christian Perspective $22 “no description”

Timeless Witness: Classic Christian Literature Through the Ages $24.95 “In Timeless Witness, Tony Lane has selected uplifting extracts from 100 classics of the Christian Tradition. Choosing Works that are profitable to read and generally recognized as of the highest class and importance, he introduces each author, explains the circumstances in which his or her work was written, and then offers a representative reading. Chronologically arranged, the readings chart the course of Christianity through the words of great writers and spiritual giants-and offer a banquet of wisdom and insight from the earliest church fathers to the close of the nineteenth century.”

On Christian Truth $14.95 “What do you believe, and why do you believe it? On Christian Truth is a book for Christians seeking a deeper understanding of their faith. It is also a helpful summary for readers who are curious to know what Christians believe. Bringing his polished skills as a novelist, essayist and teacher, Harry Blamires shows how the great body of Christian doctrine fits together into a coherent, intellectually satisfying, and spiritually inspiring view of reality. Harry Blamires is a highly respected teacher and author of more than thirty books. He has won a wide following of both British and American readers for his provocative works in theology, education, English literature and fiction. Well known for his classic book, The Christian Mind, his more recent writings include The Post-Christian Mind and New Town.”

Rabbinic Literature: An Essential Guide $18 “This volume in “An Essential Guide series consists of six chapters: – What Is Rabbinic Literature? Why Is It Important.?- The Oral Torah- The Rabbinic Canon: Law (Halakhah)- The Rabbinic Canon: Theology (Aggadah)- Rabbinic Literature and the Hebrew Scriptures- Rabbinic Literature and the Christian Scriptures”

Early Christian Fathers $30 “Long recognized for the quality of its translations, introductions, explanatory notes, and indexes, the Library of Christian Classics provides scholars and students with modern English translations of some of the most significant Christian theological texts in history. Through these works?each written prior to the end of the sixteenth century?contemporary readers are able to engage the ideas that have shaped Christian theology and the church through the centuries. The Library of Christian Classics ensures that this great literature of the Christian heritage is easily available and invites the ongoing development of theology.”

British Literature Tests Answer Key $8 “Answer key for British Literature Tests.”

The Apocalyptic Literature $23 “Nowhere is the biblical text stranger than in the apocalyptic literature of the Old and New Testaments. In this volume, Stephen L. Cook makes the puzzling visions and symbols intelligible to modern readers. He begins with definitions of apocalypticism and apocalyptic literature as he introduces readers to the social and historical worlds of the apocalyptic groups. He then addresses the biblical books of Daniel and Revelation and other important but lesser-known examples.”

Library of Christian Classics, Complete Set $600 “Long recognized for the quality of its translations, introductions, explanatory notes, and indexes, the Library of Christian Classics provides scholars and students with modern English translations of some of the most significant Christian theological texts in history. Through these works?each written prior to the end of the sixteenth century?contemporary readers are able to engage the ideas that have shaped Christian theology and the church through the centuries. The Library of Christian Classics ensures that this great literature of the Christian heritage is easily available and invites the ongoing development of theology.”

The Cambridge History of Early Christian Literature $42.98 The output of Christian literature between c.100 and c.400 represents one of the most influential periods of textual oeuvres in any religion. Written mainly in Greek, Latin and Syriac, it emanated from all parts of the early Christian world and helped extend its boundaries. This History offers a systematic account of that literature and its setting. The work of individual writers is considered alongside three general essays that survey the social, cultural and doctrinal context within which Christian literature arose.

Wisdom Literature $36 “This volume is the first comprehensive commentary on the wisdom texts from the Dead Sea Scrolls. John Kampen provides original translations of these works most of which are drawn from an extensive collection of fragments that only became widely accessible for study in 1991 augmenting them with scholarly notes, discussions of key terms, and detailed commentary. Kampen relates the body of wisdom literature discovered at Qumranto the larger wisdom tradition, to apocalyptic literature, to the Hebrew Scriptures, and to the New Testament, and he shows how these texts fit into and enhance our understanding of the complex social and intellectual history of Second Temple Judaism.”

Heresy and Criticism: The Search for Authenticity in Early Christian Literature $30 “no description”

Ironies of Faith: The Laughter at the Heart of Christian Literature $18 “no description”

Fallen Angels in Jewish, Christian and Mohammedan Literature $20 “no description”

Christian Tradition in English Literature: Poetry, Plays, and Shorter Prose $24.99 “Features: > -Wide chronological coverage of English literature, especially texts found in the Norton, Oxford, Blackwell and other standard anthologies> -Short, punchy essays that engage with the texts, the critics, and literary and social issues> -Background and survey articles> -Glossaries of Bible themes, images and narratives> -Annotated bibliography and questions for class discussion or personal reflection> -Scholarly yet accessible, jargon-free approach – ideal for school and university students, book groups and general readers > Created for readers who may be unfamiliar with the Bible, church history or theological development, it offers an understanding of Christianity’s key concepts, themes, images and characters as they relate to English literature up to the present day.”

Philo in Early Christian Literature $57.98 It is a remarkable fact that the writings of Philo, the Jew from Alexandria, were preserved because they were taken up in the Christian tradition. But the story of how this process of reception and appropriation took place has never been systematically research. In this book the author first examines how Philo’s works are related to the New Testament and the earliest Chritian writing, and then how they were used by Greek and Latin church fathers up to 400 c.e., with special attention to the contributions of Clement, Origen, Didymus, Eusebius, Gregory of Nyssa, Ambrose, and Augstine. Philo in Early Christian Literature is a valuable guide to the state of scholarly research on a subject that has thus far been investigated in a rather piecemeal fashion.